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AI SEO/GEO/AEO

Writing and structuring content for search engines that increasingly answer instead of linking.

This is the newest and thinnest section on the site, and I would rather say so than dress it up. It covers how content gets found now that a growing share of searches end in a generated answer rather than a click, and what that changes about how you write and structure a page.

What is here so far comes from running this site: the writing tools I use and what they are actually good for, and how an SEO workflow changes when the thing reading your page is a model rather than a crawler ranking ten blue links. Both pieces are grounded in work I have done on StackNova itself, which is a small sample but a real one.

I am deliberately not publishing tactics I have not tested. There is a large amount of confident writing about generative engine optimisation right now that is essentially guesswork about systems nobody outside the model providers can observe directly, and adding to it would not help anyone. This section will grow as I have results worth reporting.

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